Story

Meet Moop the Monkey®! Our fearless, junk-fighting explorer on a wild race to save his home from a doom of never-ending junk! His mission? To spark “Thoughtful Consumption” and empower the next generation to protect our beautiful Earth. Ready to dive into his world? Let’s go!

Characters

Moop the Monkey

Our little hero in blue fur is always up for an adventure — or TEN! Fun-loving and quick-thinking, Moop will stop at nothing to save his Old Tree.

Birdie

Small in size but big in attitude, no-one knows how so much sass fits into one tiny body! With plenty of beak but a heart of gold, Birdie is Moop's trusty sidekick.

House

Just your everyday house with extendable arms and legs. Totally normal, right? House is Moop’s best friend in the Jumble Jungle and always ready to save the day!

Talking Pineapple Radio (TPR)

This silly pineapple “told” Moop to go the Land of More to “save” his Old Tree. So Moop has it to thank for his adventures … or does he?!

Giant Junk Spider

Forever on the prowl, this hideous spider made of junk lurks in the Jumble Jungle terrifying all in his path — especially Moop!

World

The Jumble Jungle is a clanky, clunky junk-filled land where left is right, up is down, and a straight line’s as crooked as a slithering snake! And when the Inky Blue Moon rises, a thundering wave of junk crashes through — so WATCH OUT!

Our beautiful Earth is overflowing with junk — but change starts NOW!

Mission

We’re on a mission to spark “Thoughtful Consumption” — a bold way to rethink, reuse, and rescue our planet from a junk-filled doom! With storytelling as our superpower, we’re building a fearless crew of young Eco Adventurers, ready to shake things up!

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News

Trapped in the scribble mines of runaway ideas, bad puns, and a to-do list that actively mocks us… PLEASE! SEND! HELP!

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Follow Moop on Instagram! #moopthemonkey